PlanetBiometrics: Former CEO of BELL ID joins IDEX
7 August 2018
IDEX Biometrics announces that David Orme has taken up the position as Senior Vice President of Sales & Marketing in its UK headquarters.
“I will be working with IDEX to maximise the company’s Mastercard partnership and focus on IDEX’s wider sales pipeline with multi-channel campaigns to drive product awareness and support international demand. For example, biometric adoption is high in markets such as China and South Africa, however outside these markets, countries such as the United States and the UK are in early stages, so sales and marketing strategies must be created to help drive awareness. It will also be key for me to facilitate local support for partners, as IDEX Biometrics looks to make further appointments in key territories to drive local strategies.” says David Orme.